Beach St Landing: A new hospitality-driven living experience in Philadelphia

A new, hospitality-forward apartment building in Philadelphia’s Northern Liberties neighborhood: but more than that, a public, pedestrian-centric destination for retail, activity & connection. We set out to design a brand strategy inclusive of naming and identity, supporting the leasing and property management teams in a successful activation of this asset in the Philadelphia market. Produced at Cohere®

Client

Saxum Real Estate

DELIVERABLES

Brand Identity Leasing Collateral Signage Wayfinding Art & Content Direction

Year

2024

Role

Designer